a man in chef's whites arranged baked goods in a kitchen
Isaac Yosef, one of the co-owners of Frena, which recently opened a second S.F. location (Photo/Cathleen Maclearie)

Soft opening for second Frena location; BGU expert on wine production in the desert

A luncheon held this month at Covenant Winery in Berkeley, co-hosted by Fred Hertz and Sherry Morse, featured a talk by Ben-Gurion University professor Aaron Fait. Fait, who is of Italian-Jewish descent, spoke about how his research at BGU is helping to further wine production in the desert. Wines from Israel’s Ramat Negev Winery and Nana Estate Winery were served along with Covenant’s Israeli wines. The lunch entrée was roasted salmon with fennel and appetizers were sumac-roasted baby carrots, marinated feta with garlic tahini and braised winter greens with Meyer lemon. Catering was by chef Arnon Oren’s Richmond-based Anaviv Catering.


Frena, the Israeli-style kosher bakery, has soft-opened its second San Francisco location. The Richmond District outlet is located at 5549 Geary Blvd. at 20th Avenue. Frena opened its first location in 2016 to great fanfare at 132 Sixth St., on the corner of Minna.

Alix Wall
Alix Wall

Alix Wall is a contributing editor to J. She is also the founder of the Illuminoshi: The Not-So-Secret Society of Bay Area Jewish Food Professionals and is writer/producer of a documentary-in-progress called "The Lonely Child."