SAN FRANCISCO
On the Run
(415) 682-2042 • ontherunshoes.com
San Francisco’s On the Run is about comfort and healthy feet, providing both athletic shoes and orthotic support needs. Owner Mark Wachter trains staffers in the biomechanics of the foot and ankle, so they can find the best fit for their customers. The store offers a variety of orthotic inserts plus shoe styles designed for support.
EAST BAY
Shoes on Solano
(510) 525-3832 BERKELEY
(510) 823-2290 OAKLAND
shoesonsolano.com
At Shoes on Solano, with stores in Berkeley and Oakland, “the philosophy has always been that you don’t have to sacrifice comfort for style or vice-versa,” says CEO-owner Carol Fabretti. The store sells styles for women and children, including its own brand, SoleTerra Shoes, manufactured in Portugal.
SOUTH BAY/PENINSULA
Footwear etc.
VARIOUS LOCATIONS
(800) 720-0572 • footwearetc.com
Footwear etc., with eight stores in the South Bay/Peninsula area and an online operation, is a family-run business with the motto, “If it’s uncomfortable, we simply don’t sell it.” Styles range from outdoor shoes to slippers and sandals, with selections for men, women and children.
NORTH BAY
Sole Desire
VARIOUS LOCATIONS
soledesire.com
With more than 20 Northern California stores, 10 in the North Bay and Marin, Sole Desire is a second-generation family-owned business specializing in stylish, comfortable footwear, including hard-to-find European brands. The store also offers accessories for women, plus men’s shoes in a couple of the stores. The motto is “Feel Good in Style,” according to the website.