The Egged bus company will not use images of either men or women in advertisements on its Jerusalem buses.
The decision comes after controversy over featuring women in ads, the daily newspaper Haaretz reported.
The Canaan Media advertising company seems to have dropped plans to place advertisements on Egged buses in Jerusalem featuring photos of women and the slogans “Jerusalem women, pleased to meet you” and “Because Jerusalem belongs to all of us.”
Israel’s Supreme Court had ordered the bus and advertising companies to go ahead with the ad campaign, despite fears that the buses would be vandalized in haredi Orthodox neighborhoods.
Egged reportedly decided not to feature any people in ads so as not to be accused of excluding women. — jta